About the client

Zizzi is a fashion brand established in 1988 with a clear mission: to create on-trend and inclusive clothing for the plus-size market. With decades of experience in inclusive fashion, Zizzi expertly crafts garments using the right materials, shapes, and fits to empower confident, modern women of all body types. Their commitment extends across numerous European countries, offering stylish and accessible fashion through various channels, including a growing focus on their digital presence.

Our partnership with Zizzi is strategically focused on optimizing their entire digital commerce ecosystem to drive growth and enhance customer engagement. We manage and evolve their Salesforce Commerce, Service, and Marketing Clouds, alongside developing their upcoming mobile application, ensuring a unified and compelling brand experience across all European markets. Our efforts directly support Zizzi's expansion, customer loyalty, and operational efficiency.

 

  • Enhancing customer experience & loyalty through strategic feature development: By implementing user-centric features like streamlined returns, exchanges, and helpful size guides, we directly improve customer satisfaction, reduce barriers to purchase, and foster long-term loyalty, ultimately driving sales growth.

  • Ensuring reliable online operations for consistent customer experience: Our robust release management and deployment strategies minimize disruptions to Zizzi's online stores across Europe, ensuring a consistent and dependable shopping experience that builds customer trust and protects revenue.

  • Driving sales & growth through continuous site optimization: We work closely with Zizzi to continuously refine their online offerings and user journeys, directly contributing to increased conversion rates, higher average order values, and improved overall sales performance.

  • Building a scalable & efficient digital foundation for future expansion: By maintaining high code quality and managing their digital infrastructure effectively, we ensure Zizzi's platforms can seamlessly scale to accommodate future growth and evolving business needs, optimizing operational efficiency.

  • Optimizing marketing effectiveness & customer engagement across markets: Our management of content, campaigns, and promotions within Salesforce Marketing Cloud ensures targeted and impactful communication across Zizzi's diverse European customer base, driving engagement and maximizing marketing ROI.

  • Delivering consistent & locally relevant online experiences: Through efficient bug resolution and the implementation of dynamic business rules, we ensure a smooth and tailored online experience for customers in each of Zizzi's operating countries, enhancing local relevance and customer satisfaction.

  • Securing the digital platform & protecting customer trust: Our proactive approach to code optimization and security enhancements safeguards Zizzi's valuable customer data and ensures a secure online environment, building trust and protecting their brand reputation.

People & technology

Our commerce team collaborates closely with Zizzi, leveraging the full power of the Salesforce ecosystem, which includes: Commerce Cloud, Service Cloud, and Marketing Cloud. We also specialize in developing headless APIs utilizing technologies that will power Zizzi's mobile application built for both iOS and Android. Our expertise extends to managing multi-country implementations, payment gateway integrations like Adyen and Klarna, site translations, and seamless communication with their .Net systems for transaction handling.

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Carsten Düring
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