About the client

Tycho Brahe Planetarium is a prominent institution in Copenhagen dedicated to making science accessible and inspiring. It offers immersive shows and captivating exhibitions focused on astronomy and space exploration, aiming to educate and ignite curiosity about the wonders of the universe for visitors of all ages. Through engaging experiences, Tycho Brahe Planetarium plays a crucial role in public science education.

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Our work with Tycho Brahe Planetarium involved a comprehensive redesign and conversion optimization of their website, built on the Umbraco platform. The primary objective was to deliver a new online experience that authentically reflects the wonder of a visit to the museum itself, while critically focusing on increasing ticket sales for their shows and events. We also provided ongoing maintenance and optimization support.

 

  • Delivered a redesigned, immersive website experience on Umbraco: We completely overhauled the website's design, employing extensive frontend development and a responsive layout to create a vibrant and engaging digital experience. This new design was tailored to mirror the captivating atmosphere of a visit to Planetariet, enhancing brand perception and attracting more visitors.

  • Significantly optimized the website for increased ticket sales and conversion: A central focus was on optimizing the entire website to drive higher conversion rates for ticket sales. By streamlining the user journey and strategically placing calls to action, we directly contributed to a measurable increase in bookings, boosting revenue for Tycho Brahe Planetarium.

  • Developed a prominent "cinema booking" subpage for seamless ticket purchases: To specifically increase cinema ticket bookings, we created an easily accessible subpage, strategically placed as the first item in the menu. This dedicated entry point simplifies the process for visitors to book tickets for film screenings, directly improving sales efficiency for their core offerings.

  • Provided ongoing website support, maintenance, and optimization: Beyond the redesign, we were responsible for daily website support, continuous maintenance, and monitoring of all functionalities. This included regular updates to ensure the site consistently performed optimally and met all expectations, guaranteeing a stable and reliable digital presence.

People & technology

Our team brought specialized expertise in Umbraco development, conversion optimization, responsive design, and ongoing website maintenance to the Tycho Brahe Planetarium project. We leveraged the flexibility and power of the Umbraco CMS to build a dynamic and high-performing website. Our focus on user experience design ensured an immersive online journey, while our technical optimizations and dedicated support directly contributed to increased ticket sales and the overall efficiency of Tycho Brahe Planetarium's digital operations.

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Carsten Düring
CEO

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