About the client

Hilding is a leading global bed and mattress manufacturer with a portfolio of well-known and trusted brands. Committed to delivering comfortable and supportive sleep solutions for a wide range of preferences and needs, Hilding designs, develops, and produces a diverse array of beds, mattresses, and sleep accessories for various markets and consumers worldwide.

Hilding Banner 2

Our work with Hilding involved the development of their comprehensive branding website on the Umbraco platform, specifically for the Nordic market. The primary objective was to create a digital flagship that not only showcases Hilding's high-end beds but also deeply communicates their brand heritage, commitment to comfort, and innovative approach to sleep solutions.

 

  • Developed a high-end branding platform on Umbraco for premium bed showcasing: We engineered a sophisticated and visually compelling website using the Umbraco CMS. This platform was custom-built to distinctly embody Hilding's premium brand identity, serving as an elegant digital showcase for their expertly crafted beds and mattresses, highlighting their design, materials, and benefits.

  • Enhanced visual presentation and user experience to reflect luxury and sleep expertise: The website's design and user interface were meticulously crafted to convey the luxury, profound comfort, and quality inherent in Hilding's products. This focus ensures an immersive and premium visual and interactive experience that deeply resonates with their discerning target audience, solidifying the brand's online presence as a leader in high-end sleep solutions.

  • Optimized content structure for effective communication of brand heritage and innovation: We structured the website's content to effectively tell Hilding's story, from its rich heritage to its continuous innovation in sleep technology. This ensures that visitors gain a comprehensive understanding of the brand's values and product excellence.

People & technology

Our team brought specialized expertise in Umbraco development, high-end brand representation, and user-centric design to the Hilding project. We leveraged the flexibility and robust content management capabilities of the Umbraco CMS to build a visually stunning, performant, and easily navigable platform. Our focus on detailed design, seamless user experience, and effective content presentation ensures that the website powerfully communicates Hilding's brand values and showcases their premium products to the Nordic market.

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Carsten Düring
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